Brabus are recognised worldwide for their iconic transformations of Mercedes-Benz, Smart and Maybach vehicles. Their specialty in producing sleek, state-of-the-art aftermarket tuning products, has made Brabus rise to the top spot. But what else might you not know about?
We all know Brabus’ distinct taste for stylish and unique vehicle upgrades, yet the interesting appeal for this brand doesn’t stop there. We uncover some fascinating facts you might be surprised to hear. From their roots to their most exclusive model – here’s everything you need to know.
1. How did Brabus start?
Brabus was born out of passion and the realisation of founder, Bodo Buschmann, and his natural skills at tuning cars. In 1977, Bodo’s father worked at a Mercedes car dealership, and so the family was urged only to drive this model. Yet, Bodo went against his father’s wishes and arrived at his father’s work driving a Porsche. Bodo started to drive a Mercedes-Benz to satisfy his father, but in order to get the speed as impressive as his Porsche he set out to overcome the challenge by adapting his car with his own varying modifications. By finding his passion, Bodo turned his hobby into a world-renowned business.
2. Where are they based?
Brabus after-market tuning parts are made in the company’s headquarters in Bottrop, Germany. As the founder, Bodo Buschmann was German, the company has stayed true to its roots, yet as Brabus has expanded to reach world-domination, they are also active in over 100 countries today.
3. What’s interesting about the logo placement?
For every Mercedes-Benz car that’s been given the Brabus transformation, they’re marked with a ‘B’ across the body except for on the steering wheel. The reason for this is actually due to safety regulations; the logo on the steering wheel would cover the airbag, so it’s to avoid putting the driver’s safety at risk.
4. How long have they been around for?
The innovative company has over 40 years of experience creating remarkable aftermarket modifications based on years of expert knowledge. Over the years, Brabus’ willingness to push boundaries has given them the impressive unprecedented reputation: from the record-breaking Brabus SV12 S Biturbo Roadster to the staggering speeds of the Brabus Bullit.
5. How exclusive was the Brabus 6×6?
The Brabus Mercedes-Benz 6×6 was manufactured for two years, from 2013 to 2015. There were one-hundred of the G63 AMG made before the company decided to end production.
6. How do they test their products?
Ensuring every Brabus tuning product is up to scratch requires meticulous attention and refining of the finer details. With their large team of specialists housed in their headquarters, they have the capability to perfect everything in-house. With so much expertise at their fingertips, Brabus can perform almost everything, including the paintwork, under the same roof.
7. How eco-friendly are Brabus?
Crafting an astonishing 6,500 cars every year, Brabus has built a remarkable reputation as one of the largest tuning brands in the world. Yet, Brabus don’t just consider the astonishing performance vehicle features; they’re also environmentally friendly. All the Brabus tuned engines feature low fuel consumption, which helps to reduce pollution and smog.
With their desire to constantly push boundaries, Brabus has managed to achieve greatness with their record-breaking innovativeness, and they aren’t slowing down anytime soon.